It’s the final ten minutes of a rugby (union) match, you’ve just been awarded a penalty in a kickable position in your opponent’s half and you’re four points down, do you take the easier three points or do you kick for the corner? Don’t worry if that made no sense to you, it was meant to only make sense to people who just happen to enjoy rugby, and I have no idea how many people love both palaeontology and rugby, or are interested in science writing and rugby. That’s part of the point. I’m also writing this over what should have been the final weekend of the 6 Nations competition, so I’ve got rugby on the brain (one match had to be rearranged due to players testing positive for Covid-19, so the usual Super Saturday is not the end this year).
There are a number of ways to score points in rugby union. A penalty, when kicked between the posts, awards three points and is often the safe option if the team has a good kicker. A try, where the ball is touched down over the opponent’s try line, awards five points and gives the team’s kicker a chance to score a conversion for a further two points (called a converted try), which again involves kicking the ball between the posts. When a team is awarded a penalty, they can choose to go for the posts if they are close enough, or they can kick it into touch (off the field of play at the side of the pitch) and can take a line-out (a type of throw in) from a better attacking position, which in this scenario would mean that they have the confidence to try to score a try and win the game in one go, rather than take the easier three points and hope to score again before time is up.
In this metaphor, taking the easier three points and hoping to score again represents science writing without using metaphors, particularly sports metaphors. It’s safer as it doesn’t risk alienating readers who are unable to follow the metaphor, and it doesn’t require understanding something potentially obscure – science can be difficult enough to communicate without having to force the reader to try to work out the rules (called laws in rugby) of a particular sport – but it can also risk boring the audience and losing them. Kicking for the corner is high-risk high-reward and so is using sports metaphors. If it works, it can turn a potentially dry science story into something with a bit of life. If it fails, it makes the science even harder to understand. Good science writing prevents the reader from needing to look things up, whether it’s scientific terminology or the ins and outs of a metaphor.
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